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Second Hotel Added for Affiliate Summit East 2013
The Philadelphia Marriott Downtown sold out on the group block for Affiliate Summit East 2013 earlier this week. If you missed out on booking a room at the Philadelphia Marriott Downtown, we have some good news for you. We have secured rooms at the same $ 169 a night group rate at the Philadelphia Downtown Courtyard by Marriott – book a room now before they are sold out, too. Also, we are trying to get more rooms at the Philadelphia Marriott Downtown, but no luck so far. The Philadelphia Downtown Courtyard by Marriott is right around...
read moreHootSuite Review and Tutorial
http://www.convertingcopy.com/hootsuite-review-and-tutorial/ http://www.convertingcopy.com/hootsuite In this HootSuite review and tutorial, I cover the basic…
read moreHow Google Ruined Marketing
Marketing wasn’t supposed to be a zero-sum game. Your competitor bought a TV commercial, you bought a TV commercial. They bought radio time, you bought radio time. Even if they bought every available second of radio time on one station, you could buy time on another, or go to a completely different medium. That promoted two good things: Creativity in advertising. Creativity entertains consumers and forces brands to take a hard look at themselves every few months. This inspires a kind of corporate self-awareness that keeps the best...
read moreHow Often Should I Blog?
The tweetable answer to the “How often should I blog?” question is this: Blog as often as possible, as long as you’re writing content that offers value to readers. But obviously there’s more nuance involved in answering this question, so let’s dive a little deeper into the benefits of regular blogging. My Usual Advice: Two Posts per Week When I began working with Dr. Cynthia Bailey way back in 2008/09, I encouraged her to aim for at least two posts per week. With the exception of a few vacation breaks, she’s...
read moreGrow Your Account With YouTube Advertising
There’s money to be had on the Internet and we want all of it. In this month’s series, PPC Hero will be talking about ways to grow your account to increase its reach while maximizing profits. We can’t have it all, but we can try and try to get ever more of it. – What if your brand and Gangnam Style could become one? No I’m not talking about some sort of k-pop extravaganza in your office, but rather the wealth of opportunity available to you on YouTube. As Google loves to point out, YouTube is the world’s...
read moreWatch an Enhanced Campaigns Migration Live – Free Webinar!
We’re all visual learners to some extent, and that’s exactly why we’re so excited to be able to present a LIVE Enhanced Campaigns migration as this week’s webinar. Watch as Hanapin PPC experts Eric Couch and Carrie Albright dig through real AdWords accounts and migrate them to Enhanced Campaigns status in real time. This webinar will cover all of the latest Enhanced Campaigns tips and tricks, including: Is Google’s new Upgrade Center all you need to migrate your account, or is there further customization you need...
read moreLatest Hootsuite News
Getting started with Schemes for Android The Schemes app for Android lets you schedule all of these message types, at no cost. Furthermore, you can send these scheduled messages without needing to create any accounts, as you would with a service like HootSuite. Here's how to get started: … Read more on CNET Life after TweetDeck: Here are five alternatives HootSuite looks a lot like the web-based TweetDeck and also has limited themes, but it has one great feature for users who need to have a lot of columns open: It allows you to...
read more5 Ways SEO is Like the Rolling Stones
In the summer of 2012, the Rolling Stones celebrated the 50th anniversary of their first gig at the Marquee Club in London. Love ‘em or hate ‘em, the original bad boys of rock and roll have endured for a half century despite drug and alcohol problems, several changes to the band’s line-up, and occasional rumors of impending retirement or break-up. (I’m sure all of those “this is the final tour” rumors must have sold a lot of concert tickets over the years). The first time I completely “got” the Stones was when I saw the movie...
read moreAffiliate Summit Weekly Recap, May 20th 2013
New Affiliate Summit Ambassador, Todd Farmer shares the latest Affiliate Summit News in this video. Since this is his first video with lots of topics to discuss, it’s a bit lengthier than our normal video. (Expect future weekly wrap-ups to be much shorter.) Topics discussed: Affiliate Summit’s “Pay it Forward” Scholarship to attend Affiliate Summit East 2013, and the Affiliate Summit College Scholarship. Exhibitor and Meet Market Maps and the Agenda for Affiliate Summit East 2013 are now available. Feedfront magazine...
read moreA Tour of the New Google Maps [15 Screenshots]
Google announced an overhaul to Google Maps at last week’s Google I/O conference and, judging from what I saw on screen during the keynote, it looked very spiffy. It also looked like a pretty substantial change from the existing Google Maps, so I’ve been anxious to find time to sit down and give it a test drive. That’s what I’m doing in this post: Kicking the tires and making some notes on what it looks like, what it does, and what it might mean to small businesses. The first important thing to emphasize is that this is...
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